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3 Top Craft Cos and Mike's Scored Best on Tamarron Supply Chain Survey; SKU Mgmt Top of Mind

2018 Tamarron Consulting Supply Chain Performance Survey Detail Overview

Craft Brew News (Beer Marketer's Insights, Inc.)

For 9 years Tamarron Consulting has been conducting the Supply Chain Performance Survey. This survey offers distributors the opportunity to provide candid (anonymous) feedback to their suppliers on crucial Supply Chain issues and opportunities. This survey focuses solely on the performance of Supplier Operations/Supply Chain

A total of 196 distributors responded to the 2018 survey. 

[Excerpt from 12/13/2018 article in Craft Brew News] 
Trio of the largest independent craft brewers (Sierra Nevada, New Belgium, Boston Beer) and Mike's Hard Lemonade received highest overall perfomance scores among 8 top suppliers. Sierra Nevada highlighted by Tamarron for having the largest number of distributors selecting it as "best in class beer supplier/brewer supply chain partner". All 8 suppliers scored "good" supply chain rating or better in 2018.

SKU management remains a top challenge for distributors, second only to hiring CDL drivers. Average number of brands and SKUs per distributor nearly tripled since 2011 as average number of suppliers doubled, showcasing the increased pace of innovation.
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Sierra Takes Top Marks in Tamarron Supply Chain Survey

2018 Tamarron Consulting Supply Chain Performance Survey Detail Overview

Craft Business Daily (December 12, 2018)

For 9 years Tamarron Consulting has been conducting the Supply Chain Performance Survey. This survey offers distributors the opportunity to provide candid (anonymous) feedback to their suppliers on crucial Supply Chain issues and opportunities. This survey focuses solely on the performance of Supplier Operations/Supply Chain

A total of 196 distributors responded to the 2018 survey.

[Excerpt from 12/12/2018 article in Craft Business Daily]
Sierra Nevada received the highest overall score, ranked highest in overall performance and relationships, and got the highest "best in class" rating percentage. The 8 suppliers included in this survey were AB InBev, Boston Beer, Constellation Beer, Heineken USA, MillerCoors, Mike's Hard Lemonade, New Belgium Brewing and Sierra Nevada. Sierra Nevada ranked first on four capabilities: Supply Chain Leadership/Strategy, Forecasting/Ordering, Transportation Logistics and Customer Service. (Boston was tops in Innovation & Seasonal Management; Mike's Hard Lemonade was tops in Product Freshness/Code Dates; MillerCoors was tops in Package/Pallet Integrity & Product and Package ID/Handling; and New Belgium was tops in Credits.)

Distributors were asked to choose the top 3 challenges facing the beer industry's supply chain - CDL driver shortages, SKU management and out of stocks topped the list. This is not surprising, as results also revealed an almost tripling of average SKU numbers since the survey's inception 9 years ago, to 948 (with a range among respondents of 20 to 10,000).
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Trade Groups Form 'Beer Growth Initiative' Aimed at Improving Category Health


Brewbound (article by: Justin Kendall)

In an effort to curb beer’s dwindling share of the broader alcohol market, three major trade associations – the National Beer Wholesalers Association (NBWA), the Brewers Association (BA) and the Beer Institute (BI) – have formed a group tasked with improving the health of the beer segment – the “Beer Growth Initiative”.

The effort is being spearheaded by alcoholic beverage consultancy Tamarron, along with leaders from the NBWA, BA and BI.

The announcement of the Beer Growth Initiative comes nearly 10 months after the boards of directors for the NBWA and BI passed resolutions pledging to work together with other industry players to advance the beer category, which las lost market share to wine and spirits in recent years.

Link to full article
 
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Boston Back on Top in Tamarron Supplier Performance Survey

2018 Tamarron Consulting Supplier Performance Survey Overview

Beer Business Daily (by: Harry Schuhmacher)

For 20 years Tamarron Consulting has been conducting the Supplier Performance Survey. This survey offers distributors the opportunity to provide candid (anonymous) feedback to their suppliers. It has become an important benchmark survey for the industry!

A total of 206 distributors responded to the 2018 survey with a large percentage coming from mega distributors. Distributors are asked to respond to 73 performance-based questions which provide suppliers a full overview of how the distributors feel they are performing.

Boston reclaimed the top spot on the survey this year….

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Things You May Have Missed in Latest Tamarron Supplier Performance Survey

2018 Tamarron Consulting Supplier Performance Survey Detail Overview

Beer Business Daily (by: Harry Schuhmacher)

For 20 years Tamarron Consulting has been conducting the Supplier Performance Survey. This survey offers distributors the opportunity to provide candid (anonymous) feedback to their suppliers. It has become an important benchmark survey for the industry!

The data accumulated on distributor’s offers insight into the industry as well.
  • Average volume has nearly doubled since 2003 – that figure stands around 5.51 million cases today
  • More than half the respondents (55%) said their annual revenue now exceeds $50 million
  • In 2005, the average number of suppliers in a wholesaler’s warehouse was 13 and now it is 44, the number of brands has increased from 63 to 310.

The majority of respondents indicated that all suppliers need to do more to address the emerging beer industry trends:
  • Improving beer category health
  • E-commerce (as a new channel for beer)
  • Emerging sales & marketing technology investment

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